1
Smirnoff Equalizing Music is a global initiative dedicated to equal gender representation in the electronic music space. In partnership with THUMP and Broadly--VICE's electronic music and women-focused websites, together we've created a platform to spotlight and recognize women leaders who are changing the soul and sound of electronic music.
THE FILM
On a mission to double female-identifying and non-binary headliners in electronic music, Smirnoff's Equalizing Music project brought together two pioneering DJs who are leading the fight for gender equality through inclusive electronic music collectives from opposite sides of the world.
We follow The Black Madonna, founder of America-based all-woman DJ festival, ‘Daphne', and DJ Rachael, a prominent East African DJ and founder of the DJ collective, 'Femme Electronic', as they journey from the streets of Kampala, Uganda to a Daphne event in Chicago.